Here’s a reality many business leaders confront at some point: corporate cultures can eat innovation strategies for breakfast.
The inertia and siloing that can settle into any workplace can be antithetical to the boldness and flexibility required to drive innovation. So, what realistically can be accomplished?
Large organizations typically try to be more innovative by setting up initiatives outside the “mothership,” with mixed results. (Many large teaching hospitals, for example, have adopted this approach). By spurring innovation outside the organization, companies might be able to create incremental change and innovation, but they could have difficulty leveraging these wins in the larger company culture. General Mills, Nestle and Pepsi recently went through experiments with outside incubators, with mixed results. Despite the uncertain evidence, we’re at a tipping point
where if you’re not linked to an incubator, your business is seen as falling behind.